Intentional branding services that support you as you expand your impact.
For purpose driven businesses and organizations preparing for sustainable growth.
Your visual identity impacts your brand's first impression.
Once your visual identity is established and rooted in strategic design, you won't have to waste time thinking "does this look right?" Those hours can be reclaimed to focus on sustaining your mission and planning for growth.
No more leaving your business cards to rot in a corner of your office—working together will have you enthusiastically handing them out to everyone you know. You'll be eager to add your logo on every internal and external touchpoint because you know it's telling the right story.
I was feeling lost and overwhelmed, not knowing where or how to start my visual branding journey. During my time working with Renee, I felt at ease and calm knowing that she would create a brand I couldn't even think up. After working with Renee, I'm feeling super excited to share my new brand with the world. I also am feeling super thankful that she wanted to work with me on this.
My intentional approach
No matter the strategic design project, I follow a similar approach that has been refined to achieve the best results. We'll work together along the way to craft a brand you're proud to represent.
Each branding package comes with a few core elements, no matter which one you choose.
These core elements expand and contract depending on your unique needs, while also ensuring our collaboration has a positive impact on your brand.
Condensed Styleguide
A quick reference sheet that includes your color scheme and type system, which makes sharing key details with internal teams and design partners easy.
Logo Family
A logo family is a collection of logo variations that work together to represent your business / organization. This improves the versatility of your brand assets—ensuring they can be used across every touchpoint.
Color Scheme
Your color scheme is a core component of your visual identity—it's important to get them right. Consistent use of your colors improves brand recognition.
Brand Strategy
Every brand package I work on is rooted in strategy. Competitor research helps me ensure your uniqueness, so you can stand out. Design backed by strategy allows me to create brands that withstand the test of time.
Preview of my identity design packages
There's something here for purpose-driven businesses and community-focused organizations of various sizes. I also understand that you might have goals that require something custom fit to you, fill out an inquiry form and I'll meet you where you are.
Full Bloom
Comprehensive Brand Package
Perfect for established brands who are preparing for sustainable growth. We’ll work together to align the key components of your brand. Digging deep into brand strategy, so your brand has a rock solid foundation that supports you as you expand your impact.
Growing Roots
Standard Brand Package
Perfect for founders who are tired of making the wrong first impression. We will define details of your mission and long-term goals to craft a visual identity that resonates with your team and your ideal audience—helping reignite your passion and position you for growth.
Spreading Seeds
Basic Brand Package
Perfect for people who struggle to utilize their current logo across all brand touch points. I’ll refresh and expand your brand assets to provide more versatility in your visual identity. This package is also good for new founders who need help getting off the ground fast.
Not sure where to start?
Book a consulting call ($200/hr) to uncover what is holding you back from moving forward. We will discuss your business foundations and explore potential next steps that can help you continue towards your mission with confidence.
Brand strategy and identity design is the core of what I do. Though I have a wide range of skills that help me better support my clients.
Illustration
I bring my illustration skills into my branding projects too—you'll see evidence of that through my case studies and throughout our collaboration. Creating from scratch is something I excel at. If you've got a project in mind that requires more intensive illustration support, send me an email.
Print Design
With a background in prepress production, I've got a wealth of knowledge in print design. I once led the design for a 64 page magazine with a small team and it went to press with no errors, which allowed our client to meet their desired timeline. If you need some print design support, send me an email.
Plain and simple, Renee is a rock star!! She helped me FULLY rebrand my business and turn my branding into something that feels entirely authentic. Not only is the final product phenomenal, the strategy calls and actually working together was a delight as well!
Lolly Nicol
Founder, Speaker, Environmentalist
Ready to expand your ripples?
Fill out my inquiry form to take a step towards the brand transformation of your dreams. Time to prepare for sustainable growth.
Looking for branding or business advice? You might find something useful on my blog.
